- Technology focused start-up
- Very low prices for good drivers
- Everything is done through the app
- Partners with A+ rated re-insurers
Root Insurance was founded in 2015 as an insurance company that offers great coverage to great drivers. They use driving behavior data as the main determiner of the cost of insurance, allowing them to say no to bad drivers and keep accident rates low. Root has raised over 170 million dollars and is based in Columbus, OH
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